Delivering the perfect speech: the top 10 rhetoric tips

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In speeches, the listeners’ interest often wanes after two or three minutes. And they secretly ask themselves: When will the buffet finally be opened?? The audience often looks forward to the speech of their boss or the chairman of the association – if they are not already familiar with his long-winded "speeches" from previous years. Accordingly, speakers could easily inspire their audience. Ten rhetoric tips, how you succeed.

1. Good rhetoric = being authentic

The success of a speech depends primarily on whether or not the speaker is able to convey the sympathy of his audiencer wins. Their structure and dramaturgical design are also important. The content of the speech, on the other hand, has rather little influence on their evaluation. But how does a speaker win the sympathy of the listeners? Above all, by appearing authentic.

So the speech should be tailored to his body. It seems unbelievable when a bean counter presents himself as a joker. Or if a lone wolf verbally fraternizes with the attendees. That seems "artificial. So the listeners go at a distance.

2. Take the listeners on a "journey of thought

A speaker is like a tour guide. He takes his audience on a Journey of thought – For example, by the past year. So he should think in advance:

  • What is the occasion of the trip?
  • Where to go?
  • Who is taking part in the trip?

Only then should he present the itinerary, i.e. the content and sequence the speech, plan.

3. Consider in advance: Who is sitting opposite me?

A speaker should know when planning his speech: Who is sitting across from me? And: Which Relationship exists between the listeners? Do they know each other well or do they only see each other once a year?? Do they belong to the same organization or not?

Because when those present work together day after day, they have shared experiences, to which the speaker can relate. If, on the other hand, they see each other only once a year, he has to resort to other elements to get her ear. For example the development in the industry, to which all belong.

4. Rhetoric is communication

A good speaker communicates with his audience – even when he is the only one speaking. For example with the eyes. Therefore, deliver your speech as freely as possible. Speak to the audience again and again personally but not by using phrases like "Ladies and gentlemen" every two or three minutes.

Body the listeners rather for example rhetorical questions like "Do you know the following situation, …" or "Do you also feel that …". Also integrate examples from World of experience of the listeners in your speech. Also a shot Humor and Self-irony do every speech good.

5. Brevity is the spice of life

The shorter a speech is, the better it usually is. A Christmas party speech should not last longer than ten, maximum fifteen minutes. Even the German Chancellor’s New Year’s speech on television is no longer than that.

A speech should be no longer than 3 core messages Contain. For example: Jobs are safe. Our company faces a bright future. And: We owe the fact that our company is doing so well to the commitment of all our employees.

6. Plan the "thought journey

To plan the content of your speech, you can use the mind-mapping method. It works as follows:

  1. In the middle of a sheet of paper, write the topic or occasion of the speech. For example: "Christmas party", "My daughter’s wedding" or "Strategy 2014".
  2. Then, along lines radiating from this center, jot down everything you can think of on the topic. For example: "Earnings development", "Thanks to employees", "New products".

How to get a quick overview of the possible contents of the speech. And when you realize it’s getting to be too much? Then you can cross out some (side) arms.

7. Start crisply, end fierily

Plan especially carefully the Start and the Conclusion of your speech. How attentively the audience listens to you depends largely on the introduction. Good starts are Anecdotes. Build your speech dramaturgically. Everything should be aiming for a grand finale that will ensure your speech stays in the audience’s mind – similar to fireworks.

8. Short, snappy sentences

A speech should consist of as much as possible short sentences exist. Nestle sentences are quickly incomprehensible. They also contain the danger of the speaker getting tangled up. Then, for inexperienced speakers, the rest of the speech often ran. Because they get nervous and get more and more confused. And at some point, the audience is just waiting for the next slip of the tongue.

9. An active, figurative language

It is important Active language. For example, "We plan to …" instead of "Our plan is to …" Go through your manuscript for substantivized verbs such as "delivery" and "reorientation". When such a word appears, you can assume: This statement can be formulated more simply and understandably.

10. No rhetoric without practice

You gain confidence mainly through routine and a Good preparation. This includes practicing the speech out loud. In particular, you should practice the introduction, the end and the transitions between the speech passages until you know them by heart, so to speak. When practicing, also stop the duration of the speech. Then you quickly realize when it’s time to open the buffet.

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